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searchenginejournal

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searchenginejournal

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searchenginejournal

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searchenginejournal

Amy & Loren will be answering questions from Amy’s eSummit’s PPC Master Class, which can be viewed here : https://www.searchenginejournal.com/presentations/ Here is the entire transcript of the show (please excuse any transcription errors) : Loren Baker (00:09): Hi, everybody. This is Loren Baker, founder of Search Engine Journal. Today we have a special episode where we’re going to be talking about a lot of paid search or PPC. So with me today, I have Amy Bishop of Cultivative Marketing. Hi, Amy. How’s it going? Amy Bishop (00:23): Going well. How are you? Loren Baker (00:26): Great, thank

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SEO



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searchenginejournal

Key differences between Google & Baidu affect how to optimize and develop an effective search marketing strategy for Baidu. Learn more here.

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searchenginejournal

As Microsoft Ads rolls out auto-applied ad suggestions, here's what advertisers need to know.

The post Microsoft to Auto Apply Ad Suggestions: What Advertisers Should Know via @hoffman8 appeared first on Search Engine Journal.


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searchenginejournal

Google's new features open up opportunities for visibility. Here's how to optimize your content for Google News, Top Stories & Discover.

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Expanded partnership with Google integrates Google My Business. Makes Wix a stronger presence in local search

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Google offers convincing evidence that claims surrounding "zero click" searches are erroneous

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searchenginejournal

Microsoft Ads identified an increase in policy-breaking behavior. Here's what caused it, what they're doing about it, and how you can help.

The post Microsoft Ads Ad Quality Year in Review: Increases in Ad Fraud via @hoffman8 appeared first on Search Engine Journal.


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theimnews

Returns have reached epic proportions, and the consequences are stacking up.





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JavaScript has its benefits when used correctly. Learn about JS SEO best practices and tools for JavaScript debugging here.

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SEO



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searchenginejournal

Keyword clusters are a more advanced SEO content strategy that can give you the edge you need to win in competitive verticals.

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Analysis of trillions of actual site visits yields insights into user behavior shifts that may impact SEO

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searchenginejournal

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Twitter confirms it’s testing long requested updates to publishing tweets with photos, and working on YouTube integration for a better video experience.

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SEO



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searchenginejournal

Black hat tactics are heavily penalized by Google, whether done consciously or otherwise. Read about 17 of them that can hurt your optimization efforts.

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searchenginejournal

Content marketing is a must for any marketing strategy. Here are examples of creative ways brands set themselves apart and provide value to their audience.

The post 11 Stellar Content Marketing Examples to Inspire Your Digital Marketing Strategy via @JuliaEMcCoy appeared first on Search Engine Journal.


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searchenginejournal

The Marketing O’Clock team discusses Google’s recent bug that pushed a Smart Matching test to more than anticipated, Google’s annual Ads Safety Report, and more!

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searchenginejournal

Global Facebook update will target individuals and groups that break official community standards and impose limits on their reach as well as removal

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searchenginejournal

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Facebook is launching three updates aimed at helping creators of video content make more money.

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Technical SEO and user experience are increasingly important for ranking in Google. Enterprise ecommerce sites can benefit greatly from SEO; here's how.

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Every webpage is important. They should be optimized and be treated as a landing page. Here are pages that give the most SEO value.

The post 9 Essential Types of Webpages Every SEO Pro Needs to Know via @stoneyd appeared first on Search Engine Journal.


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searchenginejournal

Google tries to explain the baffling Search Console SharedArrayBuffer email. Failure to understand and fix the issue could cause sites to break.

The post Google Clarifies SharedArrayBuffer Email via @martinibuster appeared first on Search Engine Journal.


SEO



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searchenginejournal

It takes effort to get organic search visibility, rankings, and traffic. You can attain this by consistently creating optimized content.

The post Why Content Is Important for SEO via @JuliaEMcCoy appeared first on Search Engine Journal.


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WordPress compatibility issue is causing Fatal Errors when Gutenberg updates to version 10.2.

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SEO



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