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searchenginejournal

Google’s John Mueller says the total number of backlinks a website has doesn’t matter at all to the search algorithm.

The post Google’s John Mueller: Total Number of Backlinks Doesn’t Matter via @MattGSouthern appeared first on Search Engine Journal.


SEO



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searchenginejournal

YouTube plans to roll out new monetization opportunities for creators, including ways to make money directly from viewers.

The post YouTube is Adding New Ways For Creators to Make Money via @MattGSouthern appeared first on Search Engine Journal.


SEO



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searchenginejournal

Google Ads made it official: Responsive Text Ads are now the default ad type for advertisers.

The post Responsive Search Ads Are Now Default Type for Google Ads via @SusanEDub appeared first on Search Engine Journal.


SEO



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searchenginejournal

Account structure is a critical element for ensuring paid search success. These best practices will help you set up campaigns and ad groups effectively.

The post Structure Best Practices: How to Create Your Campaigns & Ad Groups via @digital_future appeared first on Search Engine Journal.


SEO



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searchenginejournal

GTM allows site owners to collect data without needing to rely on a developer for code or wait for the next app release. Here's how.

The post Google Tag Manager: A GA4 Beginner’s Guide via @KayleLarkin appeared first on Search Engine Journal.


SEO



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searchenginejournal

Here's how to use the popular SWOT analysis in your SEO strategy to make sense of your strengths, weaknesses, opportunities and threats in search.

The post How to Perform a SWOT Analysis for SEO via @JRiddall appeared first on Search Engine Journal.


SEO
SEO



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searchenginejournal

Google's John Mueller suggested content issues are important for small businesses to solve in a discussion of Wix versus WordPress for local SEO

The post Wix vs WordPress? Mueller Says Solve Content Issues via @martinibuster appeared first on Search Engine Journal.


SEO



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searchenginejournal

Australian news organizations had their posts removed from Facebook in a retaliatory action that also affected unintended pages.

The post Facebook Blocks Australian News via @martinibuster appeared first on Search Engine Journal.


SEO



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searchenginejournal

YouTube Shorts, a stories-like vertical video format that allows users to create clips of 15-seconds or less, is coming to the USA next month.

The post YouTube Shorts Launching in USA in March via @MattGSouthern appeared first on Search Engine Journal.


SEO



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searchenginejournal

Google’s John Mueller says there’s no inherent SEO benefit to adding an audio version of a text-based web page.

The post Google: Audio Versions of Text Posts Do Not Help SEO via @MattGSouthern appeared first on Search Engine Journal.


SEO



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searchenginejournal

Chris Brogan and Brian Clark both join SEJ’s Loren Baker on this episode to discuss the importance of building an audience, the value of an email list, the importance of purging an email list and also how to maintain an audience and launch several ventures or businesses by understand your audience and their wants & needs.

The post Importance of Understanding Your Audience [Podcast] appeared first on Search Engine Journal.


SEO



156
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searchenginejournal

How will the retirement of Broad Match Modified keywords affect your Google Ads performance? A former Googler shares his script for measuring the impact.

The post See How Losing Broad Match Modified Will Impact Your Google Ads via @siliconvallaeys appeared first on Search Engine Journal.


SEO



154
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searchenginejournal

Understanding Instagram's algorithm can help with views and engagement. Check out these best practices for Feed posts, Stories, IGTV videos, and Reels.

The post How Instagram’s Algorithm Works & IG Content Best Practices via @gregjarboe appeared first on Search Engine Journal.


SEO



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9 Views
searchenginejournal

There are many business benefits of a blog with high-quality content. Learn how to set the foundation for a successful enterprise blog.

The post 10 Tips for Starting a Business Blog That’s Built to Scale via @_kevinrowe appeared first on Search Engine Journal.


SEO



155
8 Views
searchenginejournal

WordPress issued a statement that pirated themes and plugins are prohibited from being distributed from the official repositories

The post Pirated Themes and Plugins on Official WordPress Site via @martinibuster appeared first on Search Engine Journal.


SEO



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searchenginejournal

Join our next live webinar with PureLinq founder Kevin Rowe and learn how to boost your ecommerce and affiliate site’s search visibility with link building.

The post Fundamentals of Link Building for Ecommerce & Affiliate Sites in 2021 [Webinar] via @brentcsutoras appeared first on Search Engine Journal.


SEO



177
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searchenginejournal

Google accepts fine for replacing official star ratings with their own. An investigation found Google's search engine results were 'misleading'.

The post Google Forced to Pay $1 Million For ‘Misleading’ French Hotel Rankings via @RebekahDunne appeared first on Search Engine Journal.


SEO



183
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searchenginejournal

YouTube is giving creators access to new data that will allow them to see which other channels their audience watches on a regular basis.

The post YouTube Update: See Other Channels Your Audience Watches via @MattGSouthern appeared first on Search Engine Journal.


SEO



188
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searchenginejournal

TikTok’s new trend report provides insight into the types of content likely to generate the most engagement in 2021.

The post TikTok Trend Report: Content Ideas For 2021 via @MattGSouthern appeared first on Search Engine Journal.


SEO



172
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searchenginejournal

Google’s John Mueller explains the strongest penalties that can be issued against sites caught using black hat SEO tactics.

The post Google On The Worst it Can Do Against Black Hat SEO via @MattGSouthern appeared first on Search Engine Journal.


SEO



160
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searchenginejournal

For businesses looking to increase leads, every conversion is precious because each could be a paying customer. Here are 5 tips that can help.

The post 5 Simple Conversion Rate Optimization Tips for Lead Generation Sites via @tonynwright appeared first on Search Engine Journal.


SEO



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searchenginejournal

Struggling to keep up with leads from various sources and channels? Learn top tips for ensuring a strong lead follow-up, regardless of the channel.

The post How to Improve Your Lead Quality & Follow-up via @lorenbaker appeared first on Search Engine Journal.


SEO



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searchenginejournal

Learn what click-through rate is, what a good CTR is, and how it impacts your ad rank and Quality Score.

The post What Is Click-Through Rate & Why CTR Is Important via @Mel66 appeared first on Search Engine Journal.


SEO



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searchenginejournal

Keywords are the foundation for everything in PPC. Read this guide to understand how to use keywords in your paid search campaign effectively.

The post What Are Keywords & How They Work in PPC via @AndrewLolk appeared first on Search Engine Journal.


SEO



173
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searchenginejournal

Looking to write meta descriptions that convert local traffic into customers and leads? Learn how in this edition of Ask an SEO.

The post How to Write Meta Descriptions for Local Stores via @rollerblader appeared first on Search Engine Journal.


SEO



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searchenginejournal

Google's John Mueller answers whether there's a ranking benefit in the use of "tag" links in articles

The post Google Discusses Impact of Tags on Rankings via @martinibuster appeared first on Search Engine Journal.


SEO



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searchenginejournal

Struggling to create a pricing strategy that resonates with your agency business model? Find the sweet spot by analyzing cost, price, and perceived value.

The post What Is the Right Price for Your Agency’s SEO Services? via @seomonitor appeared first on Search Engine Journal.


SEO



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searchenginejournal

YouTube is launching the Shorts Report, a biweekly resource for creators with information about product updates, video inspiration, and content creation tips.

The post YouTube Launches Biweekly ‘Shorts Report’ For Creators via @MattGSouthern appeared first on Search Engine Journal.


SEO



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searchenginejournal

Twitter is reportedly looking to add a new stream of revenue by offering premium features through a monthly subscription.

The post Twitter Eyes Subscriptions for Premium Features via @MattGSouthern appeared first on Search Engine Journal.


SEO



182
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searchenginejournal

Microsoft Bing’s large-scale multilingual spelling correction models, collectively called Speller100, are rolling out worldwide with high precision and high recall in 100-plus languages.

The post Bing Launches Large Scale Spelling Correction Worldwide via @MattGSouthern appeared first on Search Engine Journal.


SEO



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searchenginejournal

Facebook and Instagram Shops are adding Shopify as a payment option which is estimated to increase conversion rates by 1.72x.

The post Facebook & Instagram Shops Integrate With Shopify via @MattGSouthern appeared first on Search Engine Journal.


SEO



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searchenginejournal

A successful PPC campaign begins with a goal-oriented strategy. Learn five common PPC goals and what you can do to accomplish each one.

The post How to Develop Your PPC Strategy via @LisaRocksSEM appeared first on Search Engine Journal.


SEO



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